News junkies shun papers for pixels

Swiss print media are continuing to lose readers to the internet, with the most drastic drop seen in newspapers and economic publications. However, a few local newspapers and niche magazines are bucking the trend.  None of the large or medium-sized news publications managed to increase readership, according to a study carried out by WEMF/REMP, an advertising media research company.  Among the German-language papers Die Südostschweiz lost 32% of readers, the Neue Zürcher Zeitung 11%, the Tages-Anzeiger 6% and Blick 5%. Among the weeklies, Beobachter was down 8%, Schweizer Illustrierte 11%, Handelszeitung 22% and Die Weltwoche 8%.  Among the French-language titles, the Tribune de Genève lost 9% of readers, Le Temps 8%, L’Hebdo 14% and L’Express 15%.  The most-read newspaper remains the free-sheet 20 Minuten/20 Minutes/20 Minuti, which reaches more than two million Swiss (1.54 million in German, 540,000 in French, 89,000 in Italian). However, this too saw readership … Show more
Source
Culture
– SWI swissinfo.ch